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14 November 2018

Feminine Business – a new approach to business and leadership

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Feminine Business, hosted by Sasha Kazantseva-Miller and Michelle Johansen, explores how integrating feminine values into business theory and practice will revolutionise the corporate world.

“By shifting the way we look at leadership and breaking some of the stigmas associated with feminine energy, we believe we can create a more holistic environment that promotes greater success and well-being in today’s businesses.” said Michelle Johansen from Female Potential co-host at Friday’s Global Entrepreneurship Week event at the Digital Greenhouse.

Holding a workshop on Feminine Business was the brainchild of Sasha Kazantseva-Miller, Chief Mummy Officer at Island Mums, this being the fifth Global Entrepreneurship week, for which Sasha has hosted events.

“In business, qualities that are perceived to link to success such as ambition, competitiveness, strength, efficiency and a winning attitude are typically considered masculine and have been revered as being more powerful and effective, while qualities which may be considered more feminine such collaboration, intuition, empathy, integrity and receptiveness are downgraded to the “weakness” table”, said Mrs Kazantseva –Miller.

“The question we will be asking at Friday’s event at the Digital Greenhouse will be what if recognising and tapping into this feminine energy is the missing ingredient in many of our workplaces? What if this is what is needed to transform leadership in the 21st Century?”

“Crucially this is not just about women, we all possess feminine and masculine energy — the yin and the yang — and it is finding the balance of these energies in business which will transform our workplaces, our lives and regenerate our planet." said Mrs Johansen

A few places remain at Friday’s event 10.00 am – 12.00 pm at the Digital Greenhouse, all genders welcome. Register here.

For more information about Island Mums and Female Potential please explore their website at www.Islandmums.com and www.femalepotential.co.uk

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