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14 August 2016

Aperitif

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Aperitif is a unique concept to Guernsey, providing a mobile bar service that is unrestrained by location.

Tell me about your business

I’m the founder of Aperitif, the mobile bar company. We provide drinks and catering services for private and corporate events. I know it’s cliché, but my startup journey was quite accidental. Looking for a break from the norm, I studied at a bartending school abroad, upon my return I received a request for a private function, which in turn led to more referrals. After six months, I took the leap to hand in my notice and start my business.

How did Startup Guernsey assist?

I came and saw Startup Guernsey really early on. I had no business studies or accounting skills. I went and sat with them and they gave me the time I needed. It was quite surprising that that kind of service is free and it was great to be able to talk to someone for an hour or so about how to start a business.

What advice would you give other entrepreneurs?

If you need particular expertise in a certain area, whether it’s bookkeeping or coming up with a brand name, marketing or advertising, make an effort to seek out people you may know with experience and ask whether you can take them to lunch. They are sure to help. Also, keep asking questions and make sure you note down their answers!

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